We publish insights about the fresh produce industry weekly to help you be the best in fresh. To receive these directly to your inbox every few months sign-up for our newsletter.
We've subscribed your email address to our Insights email.
Differing European Demands for Pre-Cut and Fresh Vegetables
13 February 2020
Share this article:
As the fresh cut vegetable category continues to develop across Europe we are noticing large differences between countries. Good temperature control in the supply chain and in stores is crucial for this category.
The biggest challenge for retailers and suppliers is ensuring Plums are ripe and ready-to-eat. Fruits need to be a the right level of maturity before being harvested, and if fruits arrive in the market unripe they need to be given extra help to ripen before being stocked in the supermarket.
Broccoli is a popular part of the cabbage family. This vegetable has been a staple part of people's regular diets for generations and was initially cultivated in Italy. The word 'broccoli' actually comes from the Italian plural of broccolo, which means 'the flowering crest of a cabbage'.