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Perfecting Sweet Pointed Peppers
30 January 2019
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For many years the pepper category has been very colourful. In terms of taste, however, ordinary Bell Peppers leave much to be desire. The introduction of the Sweet Pointed Pepper has added a completely new dimension to the pepper category.
The biggest challenge for retailers and suppliers is ensuring Plums are ripe and ready-to-eat. Fruits need to be a the right level of maturity before being harvested, and if fruits arrive in the market unripe they need to be given extra help to ripen before being stocked in the supermarket.
We don't just monitor the quality of the supply but also the level of quality at the point it reaches the shelves in supermarkets. Each vegetable is scored according to the freshness and the colour of the product.
In the UK, online grocery shopping is reported to be one of the fastest growing purchase channels, both in terms of value and growth, but is this a step too far when it comes to providing fresh produce? And what are organisations putting in place to merge online shopping and in-store experiences?