Let us help you be the Best in Fresh

We continuously monitor the quality of fruits and vegetables in supermarkets. Every week, in 7 countries, we know what happens on the retail shelf.

Our unique approach to evaluating fresh produce ensures what we are testing is exactly what the customer is experiencing. We provide a quality assessment through the eyes of the consumer.

Our reports provide a full picture of fresh produce performance, right up until the moment of consumption.

We provide you the tools to be the Best in Fresh.

"Without data you're just another person with an opinion."

W. Edwards Deming

Fresh Insights

Ensuring Quality in an Autumn Classic: The Apple

As October arrives so do many delicious varieties of apples on the supermarket shelves. Apples are 'the original fruit' of Northern Europe and almost every country has its own unique old variety. Long before berries and bananas became popular, people ate apples.

Read More

Quality green beans, every time you buy

As Autumn looms, the purchase of green vegetables starts to rise as consumers turn their thoughts once again to roast dinners, comforting stews and hot food.

Read More

How to Supply Beautiful Blueberries

There are few fruits, like blueberries, that have shown such a strong growth in consumption. Blueberries are now one of the fastest growing fruits on the market. This is mostly because blueberries are convenient, healthy, tasty and visually attractive.

Read More

Insights to your inbox

We publish insights about the fresh produce industry weekly to help you be the best in fresh.
To receive these directly to your inbox every few months sign-up for our newsletter.

Thank you.

We've subscribed your email address to our Insights email.

Training Courses

Training course title

Sample text here looks good

Training course title

Sample text here looks good

Training course title

Sample text here looks good